Comments on: IDEA #15 – Ads on Websites Replaced

By: ajax jones ✔

ajax jones ✔ — Mon, 26 Dec 2011 01:24:00 +0000

you could give users back a cut from the gross margin of the company rather than individual clicks. Lots of adult “toolbars” do this already where they are hijacking other peoples affiliate codes. There are a few as well that do the same with google already, but replace it with their own adverts but secretly without the user knowing.

By: » 100+ Web Start-up Business Ideas - By Steve Poland - web startup ideas and brainstorms, straight up! (formerly Techquila Shots)

Mon, 21 Jun 2010 17:44:38 +0000

[...] IDEA #15 – Ads on Websites Replaced [...]

By: nade

nade — Thu, 10 Sep 2009 19:41:59 +0000

i really need a good person or family that wil help take care with love my little puppy that needs home now .she is vet and playful ,very friendly especially with children.she is not for sale.
thanks

By: Steve Poland

Steve Poland — Tue, 04 Sep 2007 21:10:17 +0000

http://www.marketingvox.com/archives/2007/09/04/adblock-acts-as-tivo-for-online-ads-major-players-remain-non-plussed/?camp=newsletter&src=mv&type=textlink

By: MattE

MattE — Sun, 18 Feb 2007 06:43:58 +0000

Of course, using adblock on Firefox is far easier – see no ads at all (cept those flash ones…)

By: Stephen Bronstein

Stephen Bronstein — Wed, 14 Feb 2007 20:37:07 +0000

I think the Gator network did this. Of course, the main issue with Gator was that it did it in most cases against the wishes of the end user.

The publishers of course wouldn’t like this as it would detract from their revenue, so the business could theoretically be strangled by its own success…if everyone started using it, that revenue stream would dry up for publishers who would then start generating revenue in some other way, either via micropayments or more ‘in your face’ ads that couldn’t be blocked.

By: Leddo

Leddo — Wed, 14 Feb 2007 02:09:16 +0000

This lead me to think that there must be a way that a browser plugin could detect adsense html tags, and other types of ad schemes, and actually not even show them on the page, maybe just replace it with a blank box or seomthing. Somehow I think my brain has started to ignore these anyway, much like banner ad’s from the 90′s…

By: rulepark

rulepark — Tue, 13 Feb 2007 14:37:17 +0000

You are so right, the difficult part is to get user download the plugin and actually collaborate with the ad network.

I would suggest using Multilevel Marketing Method.

By: Eric Nagel

Eric Nagel — Tue, 13 Feb 2007 13:54:45 +0000

I’m still not sure why users would download the plugin, but imagine replacing search boxes. So instead of:
http://www.techquilashots.com/?s=gps

The plugin would realize it’s a search box, and replace the form action to:
http://www.google.com/search?q=site%3Awww.techquilashots.com+gps

Now, AdSense ads are shown, but you’re still searching the site you were on.

Of course, Google won’t do this (too “gray”) but an AdSense publisher may come up with the plugin to use their site and display the search results, plus ads.

For the user, the plugin must do one (or both) of two things: improve relevancy (http://ilovebacon.com/051705/c.shtml- oops!) or share revenue. I can’t think of any other reason why users would install it.

By: Startups.in/India

Startups.in/India — Tue, 13 Feb 2007 07:43:18 +0000

Lately, the model has been to take everything from desktop based to web based. Pushing the users to adopt a plugin would not be an easy task. More importantly, if UserA uses your plugin to show ads from your network, then UserB could be using some other plugin to mask all the ads A tough business model to sustain.