Shoemoney to Uber: “S.eriously?!?”
By Steve Poland • January 31, 2008
Shoemoney doesn’t name names, but in his latest podcast w/Azoogle CEO Don Mathis, he basically calls out Uber’s new S.eriously.com website — as well as anyone else doing what Uber is doing on that site, which is showing photos of big money checks and screenshots of earnings reports, then linking these images to their 2nd-tier affiliate links (thus if a user signs-up for the affiliate network from that link, Uber starts collecting a percentage of what the new user earns).
Azoogle recently took a stand towards people trying to exploit 2nd tier referrals and reduced their commission structure on referrals so that 2nd tier referrals only last 6 months with a mere compensation of 2% (and your own account must earn at least $1,000 in revenues).
Personally, I don’t think there’s anything wrong with this. If you’re showing off a big money check or big earnings statement, it’s inspiration to others, gets them fired up, and they want to know how/where they can go to do that. If a user signs up through your link, then you exposed them to that affiliate network and should get a little perk (you’ll also more actively link/mention the affiliate network most likely).
Regarding S.eriously.com — Uber just happens to be capitalizing on things by assembling all those images together on one website. The real question for Uber is — does he have the permission from respective copyright owners to host all those images? Because he is using his referral links on their images.
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I don’t think Paul is trying to exploit the 2nd tier. I think the plan was to break people off of exploiting the second tier by referring themselves. Paul is using the second tier as intended. It will be interesting to see if he actually is able to monetize on the site. Hopefully he will post results if he can trace them.
1) It’s definitely wrong what he is doing with the checks. Does he have permission?
2) I don’t like that Azoogle lowered the rates because of guys like this, ridiculous. It will only hurt their referral program anyway by not giving the extra percents.